Solutions & Innovations (March-April 2024)
We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.
P2PI’s Jessie Dowd Wins Top Women in Media & Ad Tech Award
The program honors women who are making an impact in the digital media and advertising technology community.
Member Exclusive
Pawse Offers Pet Treats Through Ripple Street
The CBD pet treat brand ran a sampling program ahead of Halloween to gather consumer insights and user-generated content.
Vistar Media Enters Latin America
Through a new partnership with programmatic DOOH media company PRODOOH, Vistar is developing and launching its ad capabilities across the region.Dick’s Sporting Goods’ Resale Events Return
In partnership with SidelineSwap, Dick's will host more than 300 trade-in events in 2024, offering consumers e-gift cards for their gently used sports gear.- Member Exclusive
Oreo Launches Space Dunk Cookies at Walmart
Mondelez International’s Oreo opened preorders for its limited-edition Space Dunk cookies exclusively at Walmart in January.
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Industry News Briefs
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Retail Media Unplugged Video Series
Tune in to our new video series, "Retail Media Unplugged," presented in partnership with Criteo.
Need Intel on the Retail Industry? Join us!
Featuring special retailer guests in each episode, join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.
Unlocking Commerce's Potential in a Multiverse of Me
In this Learning Lab educational course, Momentum’s Jen Olliges and Jason Alan Snyder discuss how the retail landscape is transforming and how AI is at the forefront of this evolution.